Isn’t asking “why is that not awesome” introducing your own bias to the interview? Unless the interviewee specifically says their solution isn’t awesome I feel like that question would steer the conversation and make it more biased.
2:31 1.Tell me a story about the last time… 3:17 2.What was the hardest? 3:37 3.Why was that hard? 4:374.How do you solve it now? 5:03 5.Why is that solution not awesome?
I feel seeing a full customer interview would really help me see how to utilize Customer Interviews properly (within Steve Blank's methodology)… can anyone point me to any good resources?
The number of times I have shared this video is crazy.. thanks Justin!
GOOD! I have learned a lot
It's quite useful, especially the ground rules. It all comes down to listening to your customer and comprehending their thoughts and emotions.
Good video
thanks very much!
Very nice justin
This was excellent!
This was so good, very helpful. THANKS!
thanks for this it really helped
That's Great 👍
Thank you for sharing
Some segments in the video are stamped not adjacent to each other
You try to give the video more brightness it will be great if you do
It is really helpful thanks for great information.
This was beautiful presented!
This is gold! Asking the right questions.
A lot of stuff talked about here is mentioned in The Mom Test book
awesome!
Is it ok to pitch after you've asked your questions and had a meaningful conversation?
This is a fantastic summary. Thank you so much Justin!
This is gold
Isn’t asking “why is that not awesome” introducing your own bias to the interview? Unless the interviewee specifically says their solution isn’t awesome I feel like that question would steer the conversation and make it more biased.
Aahhhh I needed to see this!! Thanks for posting, absolutely invaluable advice! I was starting to fall into the trap of the future questions 🤣
Nice video and blog man, thank you for putting this out
NAIT students appreciate your help
Thanks bro!
Thank you so much!
What about Willingness to Pay conversations promoted by books like Monetising Innovation?
For NEW companies that are not tech – do you PAY for customer interviews (providing a gift card for doing the interview, etc.)?
Thanks for sharing Justin
0:09 Intro
0:35 We'll talk about…
0:57 Ground rules
2:31 1.Tell me a story about the last time…
3:17 2.What was the hardest?
3:37 3.Why was that hard?
4:37 4.How do you solve it now?
5:03 5.Why is that solution not awesome?
5:29 Emotions
5:55 3-peat
6:10 5-why's
6:32 Assignment
golden resource
this guy reminds me of Moz Rand Fishkin, great video though
Awesome video Justin! We are watching your videos in my entrepreneurship course at UC Berkeley!
How will you figure out a price point by this method?
Great video, it drives me to the blog 🙂 . will love to know more on this area
I feel seeing a full customer interview would really help me see how to utilize Customer Interviews properly (within Steve Blank's methodology)… can anyone point me to any good resources?
fantástico
Awesome video
About to do a first big customer interview, and this helped. Thanks Justin!
This is awesome! Thanks Justin!
thanks justin for that 😉